Brand development and packaging

Client: Harrington's Breweries

Project: East Indies - brand development and packaging

Date: 2010

Harrington's Breweries was founded in 1991 by John Harrington. John and his brewing team began experimenting with traditional styles of beer that were less available in New Zealand. 26 years later and a site shift to Christchurch, has grown to a range of over fifteen beers, including a range of ciders that are being enjoyed up and down the country.

In 2010, Harrington’s approached me to help with their East Indies Lager brand development and packaging. The beer went on to win bronze at the Australian International Beer Awards, which was a fantastic result for the company.

Design direction: Matt Martin

- (click on slides for a closer look)